Results For Questionnaire On Film Marketing

These are the results that I got from the people who filled out my questionnaire. The amount of times the answer was chosen is the number next to the answer.

Where do you find out about the films you watch?

TV Trailer 5
Magazine 0
Interviews 1
Radio Interviews 1
Word of mouth 0
Reviews 0
Listings in Newspaper 0
Websites 3
Billboards 0

Most Chosen Choice: TV Trailer

What attracts you to watch a film after seeing the trailer?

Actor/Actress 2
Director 1
Genre of Film 6
Date of Release 1

Most Chosen: Genre of Film

What attracts you to the films you watch?

Trailer 0
Actor/Actress 2
Director 1
Genre Of The Film 5
Good Reviews 1
TV Interviews 1
Radio Interviews 0

Most Chosen: Genre Of Film

If you wanted to find out if a film was worth watching or not what would be the first place you would check?

Website Review 5
Friend’s opinion 3
Newspaper Review 1
Trailer 0
Film TV Programs 1

Most Chosen: Website Review

What do you think is the best way to market a film to people your age?

Internet 5
Radio 1
Television 2
Newspapers/Magazines 0
Word of Mouth 2
Interviews 0

Most Chosen: Internet

How much money do you think is spent on advertising?

10% 0

20% 0
30% 1
40% 5
50% 2
60% 2
70% 0
80% 0
90% 0
100% 0

Most Chosen: 40 %

From my results I can tell that people find out about films from TV Trailers, are attracted to films by their Genre Of Film, check Website Reviews to see if the film is any good, believe the best way to market a film to youngsters is the Internet, and that 40% of the film's budget is used to advertise the film.